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Dec
06

Zenni Optical - Brand + E-Commerce Experience + Marketing Strategy

ecommerce design, magento design, web design, marketing

The largest manufacturer and provider of affordable, quality eyeglasses online had a solid track record of steady year-over-year growth based on a proven business model, but was in need of the next step. One Pica crafted a new brand, marketing plan and totally updated state-of-the-art e-commerce experience, including a pupil-detection glasses try-on system to keep them one step ahead.

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Nov
23

Tivoli Audio - Brand + E-Commerce Experience

ecommerce design, magento design, web design, marketing

Tivoli Audio, a leading manufacturer of upscale radio and speaker equipment was in need for their e-commerce site to be as sophisticated as their radios. We answered with an entirely new brand experience, making navigation on the site easy and simple and the process of buying as inviting and stress-free as possible.

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Oct
18

Dependable Cleaners / Style - Brand + Websites + Marketing + Interior Design

branding, brand, strategy, positioning, marketing, marketing agency, web design, marketing video

We helped Dependable embark on a new growth strategy designed to expand the total drycleaning market by offering a new level of exceptional customer care and artisan-quality cleaning services previously not available in Boston. From a new brand platform, sales collateral, packaging, websites to interior design, communicating elegance and attention to detail was the key to success.

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Sep
28

Pioneer Valley Books - Brand + E-Commerce Experience

ecommerce design, magento design, web design, pvb

A unique and engaging brand experience + e-commerce website was exactly what Pioneer Valley Books, a quickly growing publishing company, was looking for. See how we enabled teachers, school administrators and parents to effortlessly shop the company’s immense portfolio of literacy products, all requiring different quantities and rules.

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Aug
14

GlobalPost + Shell Oil - Energy Entrepreneurs - Video Microsite Campaign

microsite marketing campaign, flash 3d, web design

When Shell Oil signed on to sponsor a micro-site about emerging alternative energy solutions, GlobalPost turned to One Pica to build a custom video experience that is both engaging and educational. Our creative execution aligns with GlobalPost’s and Shell Oil’s desire to combine traditional journalistic values and the power of new media to inspire the world to harness green power.

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Jul
22

Miami Dolphins - Official Pro Store - E-Commerce

ecommerce design, magento design, miami dolphins store

We created the Miami Dolphins Official Pro Shop and gave it a new cool, visually interesting design and vastly improved functionality. The site boasts a cool, fun and aesthetically interactive layout that mimics the feeling of being right on the football field, giving visitors a true “Dolphins experience”.

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Jul
15

Exclusively.in - Private Sales Social E-Commerce Experience

private sales, social ecommerce, ecommerce design, magento

Exclusively.in is a unique invitation-only private sale site that showcases luxury goods manufactured and imported from India. It boasts a true social e-commerce community, where membership is by invitation only and this referral-based membership model creates its own viral marketing phenomenon.

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May
06

Awareness - Brand + Website + Viral Marketing Videos

branding, brand, strategy, positioning, marketing, marketing agency, web design, marketing video

When a global social marketing software company developed a game-changing application, we created a new brand identity, website and five viral videos to launch the new product successfully and help target enterprise leads.

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Feb
10

Smart & Sexy - Brand + E-Commerce Experience

ecommerce, ecommerce design, magento, branding, marketing, marketing agency, web design

A unique branded e-commerce experience for a national lingerie brand (manufactured by the same company as Badgley Mischka and Fruit of the Loom) dedicated to bringing women “affordable luxury”. The website captures the emotional connection between a woman and their lingerie, perfectly balancing smart and sexy.

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Dec
05

TrolleyCards - Branding + E-Commerce Website

ecommerce, magento, branding, marketing, design, marketing agency, branding agency

Take wonderfully unique greeting cards, gift cards from major retailers, and couple that with never forgetting another Mother's Day or an anniversary again. We took this truly unique idea and created a unique brand + e-commerce experience.

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Brand Strategy + Ecommerce + Social Strategy + Fulfillment Logistics

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Alaina Tucker
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