News + Insight: campaigns

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Dec
31
Insight

6 Steps: How Our Integrated Brand + Marketing Campaign Shattered Our Client's Lead Generation Goal

We created a national integrated brand + marketing campaign for Accor Services that alone brought in 14% more leads than their goal for the entire year. We tapped the consumer audience with street teams, a contest, social media outreach and a viral website that encouraged visitors to share information with their company HR reps.

Dec
31
Latest Work

GlobalPost + Shell Oil - Energy Entrepreneurs - Video Microsite Campaign

microsite marketing campaign, flash 3d, web design

When Shell Oil signed on to sponsor a micro-site about emerging alternative energy solutions, GlobalPost turned to One Pica to build a custom video experience that is both engaging and educational. Our creative execution aligns with GlobalPost’s and Shell Oil’s desire to combine traditional journalistic values and the power of new media to inspire the world to harness green power.

Dec
31
Insight

Smart Marketing + Boosting Sales Using E-Commerce Wishlists

Smart marketing around "everyday" technologies can generate surprising results. Rapha, a performance roadwear company creatively promoted wishlists to help build brand advocates and increase sales.

Alaina Tucker
Press Contact

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