News + Insight: branding

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Dec
31
Insight

6 Steps: How Our Integrated Brand + Marketing Campaign Shattered Our Client's Lead Generation Goal

We created a national integrated brand + marketing campaign for Accor Services that alone brought in 14% more leads than their goal for the entire year. We tapped the consumer audience with street teams, a contest, social media outreach and a viral website that encouraged visitors to share information with their company HR reps.

Dec
31
Latest Work

Tivoli Audio - Brand + E-Commerce Experience

ecommerce design, magento design, web design, marketing

Tivoli Audio, a leading manufacturer of upscale radio and speaker equipment was in need for their e-commerce site to be as sophisticated as their radios. We answered with an entirely new brand experience, making navigation on the site easy and simple and the process of buying as inviting and stress-free as possible.

Dec
31
Latest Work

Dependable Cleaners / Style - Brand + Websites + Marketing + Interior Design

branding, brand, strategy, positioning, marketing, marketing agency, web design, marketing video

We helped Dependable embark on a new growth strategy designed to expand the total drycleaning market by offering a new level of exceptional customer care and artisan-quality cleaning services previously not available in Boston. From a new brand platform, sales collateral, packaging, websites to interior design, communicating elegance and attention to detail was the key to success.

Dec
31
Latest Work

Pioneer Valley Books - Brand + E-Commerce Experience

ecommerce design, magento design, web design, pvb

A unique and engaging brand experience + e-commerce website was exactly what Pioneer Valley Books, a quickly growing publishing company, was looking for. See how we enabled teachers, school administrators and parents to effortlessly shop the company’s immense portfolio of literacy products, all requiring different quantities and rules.

Dec
31
Latest Work

GlobalPost + Shell Oil - Energy Entrepreneurs - Video Microsite Campaign

microsite marketing campaign, flash 3d, web design

When Shell Oil signed on to sponsor a micro-site about emerging alternative energy solutions, GlobalPost turned to One Pica to build a custom video experience that is both engaging and educational. Our creative execution aligns with GlobalPost’s and Shell Oil’s desire to combine traditional journalistic values and the power of new media to inspire the world to harness green power.

Dec
31
Client News

PermissionTV Reinvents Itself as VisibleGains, Offers Interactive Video for Sales and Marketing

Sometimes, you need to keep the diamond and replace the ring. In this case, the company has kept its core technology, an interactive video engine that lets users plot their own path through a selection of online videos. But it has replaced almost everything else.

Dec
31
Latest Work

Awareness - Brand + Website + Viral Marketing Videos

branding, brand, strategy, positioning, marketing, marketing agency, web design, marketing video

When a global social marketing software company developed a game-changing application, we created a new brand identity, website and five viral videos to launch the new product successfully and help target enterprise leads.

Dec
31
Latest Work

VisibleGains - Strategy + Positioning + Messaging + Brand Platform

branding, marketing, positioning, messaging, design, marketing agency, branding agency

A new use of interactive video, directly aimed at the B2B market needed to be taken from concept to reality - overnight. We provided everything from strategic analysis, positioning and messaging through the creation if the entire brand.

Alaina Tucker
Press Contact

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